Don't Sell Me a Blue Car

I personally have nothing against the color blue. It's a nice color – lots of variety and hues, some of them very pretty! Many redheads wear blue. I do not have any blue in my wardrobe, except for blue jeans. I never actually decided, "No blue." There just aren't any blue suits, blue furniture or blue pictures in my house.

I do not have nor have I ever had a blue car. I just don't buy blue cars. Yet one particular sales person insisted that I would LOVE this blue car. He was right. It was a pretty car. Nice camel colored leather interior. The price was within my range. The car had a good reputation and this dealership had been recommended to me. All my buy signals were on "yes." But I began to wonder, what's the matter with this blue car? He really insisted that it was the best car for me, no matter how many times I said, "No, I don't buy blue cars."

He didn't sell it – at least not to me - and I haven't done business with that dealership since. The moral of this story is: Get your agenda out of the way. Listen first, ask questions second and leave your personal "need" to sell outside, away from the prospect.

PS: Please do not send me anything blue – even if it’s a diamond. Well, ok, send diamonds.


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